When I get asked to photograph professional headshots, the first two questions I will ask are… what is your line of business, and how do you want to be seen?

It is very important to me that your professional headshot portrays you in an appropriate light, and is set in the right context. Very rarely does a plain white background do the job, in my opinion…

Let's play a little game...

Can you guess this profession of this individual based on their headshot?

outdoor headshots

It could be one of many jobs, couldn’t it? It’s probably something professional and he looks smart, but really there aren’t many other clues. If you were a potential customer or employer, would you be swayed to select this person over another? It’s unclear.

Let's try again...

NOW can you guess this profession of this individual based on their headshot?

Private GP headshots

You got it in one, didn’t you? From this second image there is very little doubt that you are looking at a medical professional. Hopefully you also see someone who looks approachable, trustworthy and professional.

Putting you in the appropriate setting and context transforms a basic headshot into a photograph which signifies your personal brand.

You can see more of my Headshot Photography and enquire for your own personal branding photography session here.